Posts Tagged ‘favourability’

How to Create a Memorable and Attractive Brand

What is a brand? The brand is the singular most important aspect in Marketing. Because of it’s significance, there are hundreds of approaches in how to define, build, and maintain a brand. No matter what line of business you are in, or how established you are- you have a brand, and understanding this is important. Imagine a child sets up a road-side stall selling lemonade. The only signage she has ...